The American Rodeo : Ride to GloryFilm
A grip, a gallop, a breath – these small things can make all the difference between a contestant and a million dollar champion. To promote the The American Western Weekend in Arlington, Texas, we chose to focus on the beauty of the in-between, where glory is found in the details.
Art Director: Kymberli Fraser
Copywriter: Jacob Neuenswander
CD: Justin Ralph